In Ikebana, a Japanese floral art form, we find beauty in the graceful intertwining of vines, mirroring the interconnectedness of human relationships.
Each ikebana arrangement represents the dedication to nurturing the bonds we share with others, echoing the symbolism in this ancient art of floral arrangement.
The Japanese word "結ぶ" (musubu) means "to tie" or "to connect." It can be used in both a physical and metaphorical sense, such as tying knots, making connections, or creating relationships.
Challenge
The design problem lies in the need for a contemporary, high-end floral arrangement service. Existing options lack the integration of ikebana arrangements paired with quality ceramicware.
Solution
At Musubu Ikebana, gift-giving is taken to a new level. By infusing each arrangement with the symbolism of interconnectedness, Musubu offers customers an emotionally resonant floral experience, enriching their lives with beauty and meaningful connections.
Process
Research
Logo Exploration
Moodboard
Final Logo + Variations
Vertical Business Card
Card Included With Arrangement
Storefront Display
Delivery Van Wrap